Experience

10 years building
brands that convert.

MBA-qualified digital marketer with agency experience on brands like NBA, Verizon and Kotak — now running an independent social media and AI automation practice in Nassau, Bahamas.

Download Full CV (PDF)
Work Experience

Rashi Social

Social Media Strategist & Mentor

May 2025 – Present · Nassau, Bahamas · Remote

Current
Designed and executed end-to-end social media strategies for coaches and business owners — audience positioning, brand voice, content pillars, and lead generation funnels
Grew a client's LinkedIn from 1,000 to 3,500 followers (+250%) in 90 days — generating 5–6 warm leads weekly and 10 clients won organically
Grew a client's social media audience from 500 to 4,000 followers in 30 days and delivered 40% audience growth + 3 new paying clients for a Business Coach in month one
Achieved ~9.5% engagement rate with a single post generating 8,600+ views, 340 saves, and 180+ shares
Generated multiple four-figure revenue through organic social funnels with no paid advertising
Mentored coaches and immigrant women on building self-sustaining social media presences and digital income streams

Times Internet Limited

Account Manager

Oct 2022 – Oct 2024 · Gurgaon, India

2022 – 2024
Led digital strategy and account management for top-tier clients across BFSI, eCommerce, and telecom sectors
Managed end-to-end campaign execution across programmatic, video, and social ecosystems
Delivered data-driven optimisation strategies and presented performance insights to senior stakeholders

Key Clients: Kotak, ICICI, Tata AIA, JioMart, Apollo 24/7

Z1 Tech

Account Manager · Digital Campaigns

Dec 2021 – Sep 2022 · Gurgaon, India

2021 – 2022
Managed global client campaigns across programmatic and paid social channels
Led client communication, reporting, and performance optimisation

Key Clients: NBA, AWS, Verizon, Hyatt, Hilton

Protiviti Consulting

Marketing Coordinator — APAC & Australia

Jul 2021 – Nov 2021 · Gurgaon, India

2021
Supported regional marketing campaigns across Australia, Hong Kong, and Singapore
Managed social media content calendars and campaign execution

Aqugen Technologies

Associate Account Manager — India & GCC

Dec 2017 – Dec 2020 · Delhi, India

2017 – 2020
Managed PPC, display, and lead generation campaigns across digital platforms
Delivered consistent growth and retention across BFSI accounts

Key Clients: ICICI Bank, Kotak Bank, SBI Cards, Max Bupa

Ogilvy & Mather

Intern

Feb 2016 – May 2016 · Gurgaon, India

2016
Conducted SEO audits and implemented on-page/off-page optimisation strategies
Education

MBA, Marketing

ICFAI Business School

2015 – 2017 · Hyderabad, India

BSc (H) Mathematics

Satyawati College, Delhi University

2011 – 2014 · Delhi, India

PG Certification — Digital Marketing

MICA & UpGrad

2021 · Specialisation: Social Media & Analytics
Skills
Social Media StrategyContent StrategyLinkedIn GrowthBrand VoiceLead GenerationAccount ManagementPaid Social (Meta Ads)Programmatic (DV360)Campaign OptimisationDigital Funnel StrategyInfluencer MarketingCanvaCapCut / InShotChatGPT / ClaudeInstagram AnalyticsClient ServicingDigital ProductsMentorship & CoachingAI AutomationMonday.com IntegrationsSales DashboardsNFC Integrations
Download Full CV (PDF)